Convenience is the key for customers, and a happy customer turns into the loyal one. Never underestimate the value of having all communication channels available in one place. Such kind of communication channels variety is priceless for any business owner. This is not only convenient to the customers but can also positively affect your conversion rates. With modern technologies you are able to communicate with customers through chat, messaging, text, voice, Messenger, Whatsapp, Line, Viber, and whatnot. It is the Omni-channel communication approach. They make sense nestled underneath “Menu.” You can turn a regular page into a subpage from the Pages menu.Companies that have advanced, thought out marketing strategies apply a great approach known as opening communication channels that meet new standards expected by the customers. In the example below, “Breakfast” and “Coffee & Tea” don’t really need their own space in the top navigation. This is a really easy way to fit more items in your navigation without clutter. Tip 3: Create categories and drop-down menus For example, it’s better to say “Contact” rather than “Get in touch with us”-both because it’s shorter, and it’s the standard language that people are looking for when they scan a page. That way both humans and search engines will easily understand them. Keep the words you use in your menu relevant, accurate, and short. This may not work for everyone, but if your navigation bar is just slightly over the limit, some simple wordsmithing might help. Tip 2: Use short, concise names for your menu items Good to know: If you’re having a hard time deciding what’s important, try these tips for creating a site plan for your website. On smaller mobile screens, your visitors will be able to find extra pages under the “More” tab. Will my menu look this good on mobile phones? Yes! Jimdo automatically adjusts your navigation menu to fit any device (whether that’s a laptop, a tablet or a smartphone). It will automatically add these into a drop-down menu instead to make it easy for your visitors to read. All you have to do is customize it! If you have too many items are in your menu, your navigation won’t break into two lines. With Jimdo, you’ll get a ready-made navigation menu with the right pages for your specific industry. Design: A short, single-line navigation bar will keep your website looking sharp and is easy for visitors to read.Search engine optimization (SEO): A short, clear menu makes it easier for search engines to navigate, understand, and index your site.If they have to hunt through lots of options, they are more likely to leave your website.
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